At Hilton, our people and business are guided by our vision - to fill the earth with the light and warmth of hospitality.
These powerful words, first articulated by our founder Conrad Hilton in 1954, are just as relevant and inspirational today. They are based on the belief that we can use our passion for hospitality to make a lasting, positive difference in people’s lives and the wider world.
Our values serve as a compass for how we deliver our Hilton hospitality to the world. They define our responsibilities to our people, the guests we serve, the owners we grow our business with and the communities we call home.
Travel with Purpose has played an important role in bringing our vision and values to life by uniting our organization around a set of global issues that connect our business to society - youth opportunity, environmental stewardship and community resiliency. It provides a framework for global goals and solutions while supporting our teams to achieve local impact.
Together we have made significant progress in our three areas of focus: Opportunities, Communities and Environment.
As we celebrate our successes of the past year, we are looking to the future. This year the United Nations issued a new development agenda - the UN Sustainable Development Goals, which provide a set of goals and targets for government, NGOs and businesses to address the most pressing societal challenges of our time. The challenges of the world require the very best of what Hilton has to offer.
Over the next few years, our collective efforts will increasingly focus in the areas where we think Hilton can have the greatest impact - creating pathways to opportunities for young people, building stronger and thriving communities and preserving our environment. And we will share a set of goals and targets associated with the areas of focus in early 2016.
Our founder inspired others to assume their fair share of responsibility for the world in which they lived. At Hilton we are fortunate to have the great privilege of serving others and fulfilling our vision in responsible and sustainable ways.
Thank you for traveling with us.
Christopher J. Nassetta
President and Chief Executive Officer
157,000Hilton Team Members*
49mMembers in our award-winning customer loyalty program
For 97 years, we have been dedicated to continuing our tradition of providing heartfelt and authentic guest experiences that make a lasting impact in people’s lives.
Conrad N. Hilton began with a 40-room hotel in a small Texas town in 1919. Today, Hilton Worldwide (NYSE: HLT) is one of the world's preeminent hospitality companies, stretching across 24 time zones. You'll find us in world capitals, rural roadsides, trade centers, vacation destinations, and everywhere in between. Our properties span the lodging sector from luxury and full-service hotels and resorts to extended-stay suites, focused-service hotels and timeshare destinations.
Our portfolio of twelve world-class global brands is comprised of more than 4,500 managed, franchised, owned and leased hotels and timeshare properties, with more than 745,000 rooms in nearly 100 countries and territories. More than 157,000 Hilton Team Members* proudly serve across our owned and managed properties and offices around the world, and we have approximately 49 million members in our award-winning customer loyalty program, Hilton HHonors.
Conrad Hilton believed that the travel and tourism industry could be a powerful engine of progress.
Our goal is to create shared value for our Hilton Team Members, owners and their employees, guests, business partners and communities.
For nearly 100 years, we have been a local business operating at a global scale. The success of our business is directly linked to the success of our local communities. From the local owners who partner with us to build hotels that fly our flags to the local talent that make them a home away from home to the local entrepreneurs and businesses we support through the products we source and the guests we serve.
Travel with Purpose focuses on advancing three priorities that ensure we can remain a local business while at the same time leveraging our passion to make a lasting impact on the wider world: creating opportunities for individuals to reach their full potential, strengthening local communities and managing our impacts on the environment through the measurement, analysis and improvement of our use of natural resources.
Our strategy was developed by mapping social and environmental issues that are impacted by our business and will continue to be critical to our long-term success. We ranked the issues based on our influence and the relative importance to our business operations and stakeholder groups. We also engaged with both internal and external stakeholders to identify interests and concerns that should be taken into consideration as we continue to grow. We revisited our materiality results in 2015 and based on these results, we have identified the following issue areas for our corporate responsibility efforts and forthcoming goals and targets:
Local community impact
Since launching Travel with Purpose in 2011, we have built a strong foundation and robust programming in our key focus areas. We have developed partnerships to advocate for key issues at a global level coupled with programs designed to activate hotels to address local challenges. We also partner with key functions of the business to embed responsible practices throughout many of our core policies and programs. Finally, as an industry leader, we participate in external forums so we can learn how other companies and organizations are integrating responsible business commitments into the heart of their business, designing innovative approaches to global issues and taking advantage of opportunities for collaboration and scale.
We participate in a variety of forums in our industry and beyond.
We engage with stakeholders that can help inform and enhance our business and corporate responsibility strategy.
From developing hotel concepts and products in partnership with owners and guests to evolving our internal programs to engage Hilton Team Members and build a common culture with franchise employees to working with governments on policy reforms to dialoguing with conservation organizations on a variety of products in our supply chain, we view stakeholder engagement as an enabler of continuous improvement, innovation and reputation management.
We engage with a broad range of internal and external stakeholders on an ongoing basis, including nongovernmental organizations, industry and government, as well as our Team Members, guests, owners and shareholders. We do this informally, through leadership, participation and/or membership in organizations and consortiums and as a structured part of our outreach strategies related to issues and challenges. We also connect with stakeholders through formal partnership work and stakeholder engagement activities that are covered below and throughout this report.
*Hilton Team Members include employees of Hilton Worldwide at corporate offices, owned, managed, leased and timeshare properties.
**Franchise employees include employees at independently owned and operated franchised properties. While franchisees and their employees are not employed by us, they are a large part of our brands and our culture of hospitality. In addition to our corporate responsibility initiatives, we offer franchisees training and recognition programs and provide them with other resources that are relevant to them and their businesses.