• Share:

Our Approach


At Hilton, our people and business are guided by our shared purpose – to be the most hospitable company in the world.

Our values serve as a compass for how we deliver our Hilton hospitality to the global community. They define our responsibilities to our Team Members, the guests we serve, the owners with whom we grow our business and the communities we call home.

Travel with Purpose has played an important role in bringing our vision and values to life by uniting our organization around a set of global issues that connect our business to society – youth opportunity, environmental stewardship and community resiliency. It provides a framework for goals and solutions while supporting our teams’ efforts to innovate locally.

Together we have made significant progress in our three areas of focus – Opportunities, Communities and Environment:

  • We have reached more than 550,000 young people through apprenticeship programs, career engagement and life skills training as part of our commitment to open doors for one million youth by 2019.
  • We have reduced energy use by 17 percent, carbon output by 22.9 percent, waste output by 29.1 percent and water use by 16.7 percent since 2009.
  • We have hired more than 10,000 veterans and spouses to work at our owned, managed and independently operated franchised properties in the Hilton portfolio, reaching our “Operation: Opportunity” commitment two years ahead of schedule.
  • We announced multi-year sustainable seafood goals in partnership with the World Wildlife Fund to source at least 25 percent of our global seafood volume from Marine Stewardship Council certified fisheries and Aquaculture Stewardship Council certified farms by 2022.
  • We organized 4,166 volunteer projects resulting in 291,000 volunteer hours during our 2016 Global Month of Service.
  • We celebrated our first Earth Celebration in 2016 with 1,500 environment-focused projects in 900 communities across the globe.
  • We partnered with Whole Foods Market and the U.S. Department of Energy to launch Better Buildings Challenge SWAP to uncover innovative ways to save energy.
  • We awarded more than $320,000 to “intrapreneurs” across properties and corporate offices around the world, creating innovative solutions to local social and environmental problems through our Travel with Purpose Action Grants program.
  • We won “Product of the Year” from Environmental Leader for our Corporate Responsibility Measurement Platform, LightStay.
  • We launched a major expansion of the industry’s largest soap recycling program with the first soap recycling brand standard for the All Suites brands, including Embassy Suites by Hilton, Homewood Suites by Hilton and Home2 Suites by Hilton.
  • We received our third consecutive perfect score on the annual Human Rights Campaign Foundation’s Corporate Equality Index.
  • We earned 2016 Great Place to Work awards for “Best Large Workplaces” in China, Colombia, India, Italy, Mexico, Netherlands, Peru, Sri Lanka, Turkey, United Arab Emirates, United Kingdom and the United States. We were also listed on 100 Best Workplaces for Women, World’s 25 Best Multinational Workplaces, and as a Regional Winner in Europe and Latin America.

As we celebrate our successes of the past year, we are looking to the future. In 2015, the United Nations issued a new development agenda, the UN Sustainable Development Goals, which provide a set of goals and targets for government, NGOs and businesses to address the most pressing societal challenges of our time. The challenges of the world require the very best of what Hilton has to offer.

Over the next few years, our collective efforts will increasingly focus on the areas where we think Hilton can have the greatest impact: creating pathways to economic opportunities, building stronger and thriving communities and preserving our environment.

Our founder, Conrad Hilton, inspired others to assume their fair share of responsibility for the world in which they lived. At Hilton, we are fortunate to have the great privilege of serving others and fulfilling our vision in responsible and sustainable ways.

Thank you for traveling with us.

Christopher J. Nassetta
Christopher J. Nassetta
President and Chief Executive Officer

About Hilton

Hilton is one of the largest and fastest growing hospitality companies in the world. Learn more about the business.

Travel with purpose

Assume your full responsibility for the world in which you live.

Our goal is to be the most hospitable company in the world.

Our strategy, Travel with Purpose, is critical to our long-term success and was developed by mapping the social and environmental issues that our business impacts. We ranked the issues based on our influence and the relative importance to our business operations and stakeholder groups. We also engaged with both internal and external stakeholders to identify interests and concerns that should be taken into consideration as we continue to grow.

Since launching Travel with Purpose in 2011, we have built a strong foundation and robust programming in our key focus areas. We have developed partnerships to advocate for critical issues at a global level coupled with programs designed to activate hotels to address local challenges. We also partner with key functions of the business to embed responsible practices throughout many of our core programs, and we participate in external forums so we can learn how other companies and organizations are integrating responsible business commitments. For Hilton, Corporate Responsibility is simply an extension of what our teams already know and do every single day. We are uniquely skilled to drive social and environmental change by extending our hospitality beyond our hotels and into our communities.

Stakeholder Engagement


Team members

  • All Hilton Team Member meetings
  • Annual Global Hilton Team Member Survey
  • Heart of Hilton
  • Hilton Hotline
  • Executive leadership emails
  • Hilton Team Member Resource Groups
  • Travel with Purpose Committees
  • Team Member Travel Program

Franchise Employees

  • Community champions
  • Conferences, summits and leadership meetings
  • Global Team Member Volunteer Program
  • Hilton Worldwide University
  • Recognition programs
  • Pre-shift huddles and learning conversations


  • Service and Loyalty Tracking (SALT) for customers
  • Guest assistance
  • Our brands and loyalty program, Hilton HHonors
  • Social media monitoring and engagement

Government Policymakers

  • Ongoing dialogue on key issues
  • Participation in multi-stakeholder initiatives
  • Association membership

NGOs and International Organizations

  • Participation in expert forums and ongoing dialogues, white papers, publications and surveys
  • Public-private partnerships and engagement on selected topics
  • Strategic partnerships and consultation around key material issues


  • Annual and quarterly reports
  • Annual meeting of shareholders
  • Meetings, conferences and roadshows
  • Quarterly earnings conference calls
  • Surveys and questionnaires
  • Investor days and conferences


  • Collaboration on key material issues
  • Global Owners Conference
  • Owners communications
  • Owners services
  • Owners surveys
  • Regional Owner Connections


  • Collaboration on key material issues
  • Questionnaires and surveys
  • Responsible sourcing policy
  • Strategic sourcing
  • Supplier audits and assessments
  • Supplier development program – seminars and training