Travel with Purpose: Leading the Way in Sustainable Travel

Executive Statement

As we prepare to celebrate Hilton’s milestone 100th year of hospitality, I am struck by our remarkable legacy. Over the last century, we’ve had a positive impact across the globe – what Chip Heath has called The Hilton Effect – serving more than 3 billion guests, employing 10 million Team Members and contributing $1 trillion in economic impact. And as we drive The Hilton Effect forward in this Golden Age of Travel, we depend more than ever on a planet that can continue to support and sustain our growth. That’s why in 2018 we launched ambitious new Travel with Purpose 2030 targets for driving positive social and environmental change on a global scale. Through these targets, we pledge to cut our environmental footprint in half, and double our social impact investment by 2030.

Travel with Purpose is the natural extension of that drive to positively change the world around us, and we take our responsibility seriously. That’s why we are focused on leading the way in ensuring the destinations where our guests live, work and travel are vibrant and resilient for generations to come. Notably, we are the first major hotel company to both set science-based targets to reduce carbon emissions in line with the Paris Climate Agreement, and to commit to sending zero hotel soap to landfill. And importantly, we will double our investment in inclusive growth for all through programs that help women, youth, veterans, refugees and people with disabilities around the world – so that our communities can realize the full economic benefits of travel and tourism. All of this is in line with our pledge to further the United Nations’ 2030 Agenda for Sustainable Development.

It is this robust commitment to our communities that has earned us important recognitions this year, such as:

  • Being named as the Industry Leader on the Dow Jones Sustainability Index, North America
  • Being recognized as the Most JUST Company in our industry on America’s Top 100 Most JUST companies by Forbes
  • Debuting as the only hospitality company on FORTUNE’s Change the World List
  • Being awarded 2018 Best Corporate Steward by US Chamber of Commerce Foundation
  • Every day, I wake up inspired, energized and optimistic—because together with all 400,000 Hilton Team Members,* our developers, owners, partners, guests and communities, we are truly making our world a better place.

    Together, we will drive The Hilton Effect forward into the next century. Thank you for helping us Travel with Purpose.

    Christopher J. NassettaChristopher J. NassettaPresident and Chief Executive Officer

    *Team Members include employees at Hilton corporate offices and its owned and managed properties, and employees of franchisees who work on-property at independently owned and operated franchise properties in the Hilton portfolio.


    Travel with Purpose is Hilton’s corporate responsibility strategy to redefine and advance sustainable travel globally. By 2030, we plan to double our investment in social impact and reduce our environmental footprint in half. We track, analyze and report our environmental and social impact at each of Hilton’s 5,600+ hotels through LightStay, our award-winning corporate responsibility measurement system.

    Travel with Purpose unites our organization around a set of global issues that connect our business to society, concentrating our efforts where we can have the highest social and environmental impact. It also allows us to contribute in a meaningful way to help the international community reach the UN Sustainable Development Goals (SDGs).

    Value Chain

    We work to drive positive social and environmental change across our operations, our supply chain and our communities—what we refer to as our value chain.


    We conducted a comprehensive materiality assessment in 2015 and refreshed it in 2017 to inform our strategy and 2030 Goals.


    We engage with a diverse group of stakeholders to inform our programs, share our expertise and build partnerships to redefine sustainable travel.